How Does Micro Merchant Work?

Micro Merchant is an online marketing platform loaded with YOUR institution's brand. Marketing materials you create will be branded with your visual identity: logo, colors, layout, and fonts. Micro Merchant is NOT one of those services where your logo is dropped onto generic designs that are shared with your competitors. Click here to view how our different customers' brands appear in Micro Merchant.

What's in Micro Merchant?

Micro Merchant is accessed through a secure web portal. After signing in, you have at your disposal a catalog of marketing templates: displays like banners and posters; direct mail like statement stuffers and postcards; premium items like fridge magnets and apparel; and business tools like cards and stationery. Click here to view the template catalog.

How Does a Template Work?

You will customize these templates to create your marketing materials. By "customize," we mean you will create the content of the offer. The content consists of copy (headlines, calls to action, messaging, legal language, etc.), and photos. Micro Merchant takes care of the rest: your logos and graphics, the proper typefaces, and the layout. There is no waiting for creative briefs, estimates, designers, or proofs: the artwork is created automatically in real time for your immediate review. There is no charge for creating artwork: revise as often you like.

What Else Does Micro Merchant Provide?

And Micro Merchant can help with the content, too. We provide professionally written headlines for a number of financial products. You can use these as they are written, or use them as a starting point and write your own version. Click here to view some sample headlines.

In addition, Micro Merchant has a significant stock photography library. The library is organized into categories so you can quickly find just the right photo to match your message. Like the headlines, the photos are yours to use as a Micro Merchant customer for no extra charge - no royalty or licensing fees. Click here to view some sample photos.